This campaign was for a reintroduction of Mars candy bars into the mainstream US market. The campaign's goal was to create buzz around the "invasion" of the popular UK candy bar into local US stores.
Out-of-home Subway Ads
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Mars Bars
This campaign was for a reintroduction of Mars candy bars into the mainstream US market. The campaign's goal was to create buzz around the "invasion" of the popular UK candy bar into local US stores.
