B2B Holiday Greeting Card
B2B Holiday Greeting Card from Justin Worsley
B2B Holiday Greeting Card

For a truly original holiday greeting, I intended to create something that stood out from other business-to-business holiday cards - both figuratively and literally. In a sea of generic cards, this paper craft holiday greeting card conveys sophistication, exclusivity and originality.

Utilizing a simple slit on either the top or bottom of the two extrusion profiles, the two printed components slide together to form its unique snowflake assembly. The snowflake is unfolded and intended to sit on the recipient's desk and remain long after the holiday season.

A secondary design component, a "barn door" card, was developed to surround and protect the paper craft snowflake inside the envelope. The "doors" open in the front of the card from the middle (one to the left and one to the right). After the card is open, it subtly reveals the paper craft PX8000 snowflake behind a translucent holiday insert sheet.

Finally, the entire ensemble is packaged inside a translucent 6 x 9 booklet envelope.

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Using a universally accepted icon of the holiday season, I created a paper craft snowflake cleverly based on two PX8000 extrusion profiles. Well known within the company, the PX8000 extrusion is very significant as it was the first flagship AGAM product early in the company's history.
With a more refined and finished look, this hand-cut prototype shows of of the first message design concepts.
A very unpolished hand-cut sample idea that jump-started the entire project.
A “barn door” card was developed to surround and protect the paper craft snowflake inside the envelope.
A secondary design component, a "barn door" card, was developed to surround and protect the paper craft snowflake inside the envelope. The "doors" open in the front of the card from the middle (one to the left and one to the right). After the card is open, it subtly reveals the paper craft PX8000 snowflake behind a translucent holiday insert sheet.
The “AGAM” letters in the company logo were embossed which added to the sense of touch.
Utilizing a simple slit on either the top or bottom of the two PX8000 extrusion profiles, the two printed components slide together to form its unique snowflake assembly. The snowflake is unfolded and intended to sit on the recipient's desk and remain long after the holiday season.
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B2B Holiday Greeting Card

For a truly original holiday greeting, I intended to create something that stood out from other business-to-business holiday cards - both figuratively and literally. In a sea of generic cards, this paper craft holiday greeting card conveys sophistication, exclusivity and originality.

Utilizing a simple slit on either the top or bottom of the two extrusion profiles, the two printed components slide together to form its unique snowflake assembly. The snowflake is unfolded and intended to sit on the recipient's desk and remain long after the holiday season.

A secondary design component, a "barn door" card, was developed to surround and protect the paper craft snowflake inside the envelope. The "doors" open in the front of the card from the middle (one to the left and one to the right). After the card is open, it subtly reveals the paper craft PX8000 snowflake behind a translucent holiday insert sheet.

Finally, the entire ensemble is packaged inside a translucent 6 x 9 booklet envelope.

View Website
Justin Worsley
Experienced Creative Design Professional Baltimore, MD