THE GRAPHICS GROUP Dual spine, capabilities brochure with pocket, and incentive mailer with premium item (pen) for commercial printing company. In addition, created the overall theme, which highlights the Art (right brain) and Science (left brain) of high-end printing.
ZIMMER Consumer awareness campaign kit for medical device company. Items included how-to guides, welcome letters, ad slicks, press release templates, newsletters, patient education brochures, posters, table tents, symptom checklists and carrying case. In addition, created "Keeping Pace with Life" identity and art directed multiple photo shoots of lifestyle models and featured patient.
DODGE Marketing campaign materials for Dodge-sponsored dodgeball tournament. Items included posters, postcards, brochures, branded t-shirts and dodgeballs. In addition, created World Dodgeball Association (WDA) identity.
ACURIAN Capabilities brochure/pocket folder and accompanying case studies for patient recruitment company.
PX3 Dentist-focused marketing communications toolkit for mouth wear company. Items included wall certificates, program guides, training guides and videos, unique ID cards, patient education brochures and table tents. In addition, created company identity and "Become Greater Than" tagline.
DILON DIAGNOSTICS® Physician-focused marketing communications toolkit for diagnostic products company. Items included how-to guides, press release templates, ad slicks, referring physicians letters, pocket/hanging cards, patient education brochures and posters, fax order forms, case studies and carrier binder.
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Integrated Campaigns
Available
Freelance
John W. Ritter
Independent Art Director, Graphic Designer, Creative Consultant Detroit, MI