Campaign - EveryDay Matters
EveryDay Matters is Netsmart's cause marketing campaign designed to raise awareness of health and human services issues. I was responsible for the overall look and feel of the campaign, artistic video direction and website development.
As a powerful message, it did not take long for the EDM vision to work it's way into Netsmart's internal branding by way of business cards, desktop backgrounds and office posters...all of which I created.
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