"Taste The Dark" Guinness Halloween - An Ad I spec designed for Guinness North East, the tagline "taste the dark" was my concept and writing.
Hong Kong Ad Campaign - Hong Kong, is a lounge/bar/dance hall that in December of 2005 needed to push its lounge image to generate business on off peak nights/hours. I took it as a chance to redefine the brand of the Hong Kong as well as enjoy some freedom artistically using the chinese dragon as symbol for the establishment. The ad campaign took off.. now the identity I designed for the campaign is becoming their signage. Changes are taking shape, menu's business cards the works all over night.
BackPage.Com A National Running Campaign - Now a national running ad campaign in alt weeklies, magazines, newspapers, and websites across this country Backpage.com is looking to establish itself as the classifieds to the internet. I went with a direct simple design for this campaign. I wanted to convey the visual simplicity of: " the ease to finding what your looking for." This campaign started as a project to develop the internet traffic for the Boston market and it became so successful in our area they asked for the creative I developed to go across the entire country.
Elephant Walk Campaign - This is an ad campaign for a French Cambodian Cuisine Retauraunt. That's a mouthfull for someone who's never been to a Thai restraunt. I relied on the brand and imagery to communicate the message of extravagence and adventure. It was a huge hit, and the campaign is still running... here's some of the most recent full page ads!
Heineken Red Star Soul Art Direction - I created the look and feel ( Vector artwork, art direction ) to 2007's Heineken Red Star Soul event, I did it at an agency in Boston and it's all over the web at. http://www.heinekenredstarsoul.com
ELLE Magazine Spring College Ad - Targeting Young women in college last spring I created an ad for ELLE magazine. It featured Jessica Simpson and ran across most college campuses across the country on source boards and bathroom posters and collegiate news boards.
MDFILMS.net branding promotion and advertising - I created the identity, the poster ad campaign as well as business cards and collateral for www.mdfilms.net a post production studio. This is just the poster for the advertising side all featured around the "Md" rubix cube logo I created.
51 Lincoln Restaurant - 51 Lincoln Newton, MA is a restaurant that's serving high end food. The head chef Jeff Fournier is a painter and the concept for the branding was to bring his painting into his identity, so I undertook a direction that made a canvas like texture for the background to his identity. I used two colors a choclate and an orange. I created this while at Argus Communications in Boston Ma in late 2006.
Heienken Summer Grillin & Chillin Point of Sale - A self explanatory poster created for regional use, I photo manipulated a series of people to make this shot work, note NYC can be seen in the way back of this piece.
2007 POSTERS - All Original designs created by me over the course of 2006-2007 if your interested you can purchase them through my personal site. www.joemaguiredesign.com
Casey Desmond, Cd Cover/Brand Identity/Temporary Sales Page - This is a quick project I did for a local artist that entailed everything from working through the concept of the CD packaging, to being present for the photos shoot etc.
Lifestyles Illustration / artwork - Illustration work I did in 07 for the initial launch to the Lifestyles condom program. Designer: Joe Maguire Client: Lifestyles Designed at: Amp Agency Creative Director: Peter Gwinn
Lifestyles Illustration / artwork - Illustration work I did in 07 for the initial launch to the Lifestyles condom program. Designer: Joe Maguire Client: Lifestyles Designed at: Amp Agency Creative Director: Peter Gwinn
Lifestyles Illustration / artwork - Illustration work I did in 07 for the initial launch to the Lifestyles condom program. Designer: Joe Maguire Client: Lifestyles Designed at: Amp Agency Creative Director: Peter Gwinn
Lifestyles Illustration / artwork - Illustration work I did in 07 for the initial launch to the Lifestyles condom program. Designer: Joe Maguire Client: Lifestyles Designed at: Amp Agency Creative Director: Peter Gwinn
Latest Wallpapers for Lifestyles - More illustrations and designs that I created for Lifestyles Condoms while at Amp.
Latest Wallpapers for Lifestyles - More illustrations and designs that I created for Lifestyles Condoms while at Amp.
Latest Wallpapers for Lifestyles - More illustrations and designs that I created for Lifestyles Condoms while at Amp.
Latest Wallpapers for Lifestyles - More illustrations and designs that I created for Lifestyles Condoms while at Amp.
Person Wall Paper Illustration - Another Wallpaper collection. Available for free high res download at my site. To download it! right click and save as and save it to your desktop. http://www.sisudesigns.com/submission/beginning.jpg
Runway 7 - Typographic Exploration into Fashion Illustration. This can be purchased online through my store www.maguiredesign.com
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Joseph Maguire III
Graphic Designer / Illustrator Boston, MA