The inspiration that came with the Fractal Bike Helmet was one that tied closely with the user. Instead of an over engineered helmet with confusing parts, we looked for a way that allowed one to simply fold the helmet in a quick and easy way. The triangular pattern was designed to supply a rigid structure that can also behave like fabric, which allows the helmet much flexibility upon the folded regions.
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Anneelondon collapsible bike helmet

The Fractal Bike Helmet was my first
professional design project. I spent over
6 months with a small team that was
made up of the founder and CEO Rachel
Benyola and another professional designer
Liana Kalushner. Together we brought
an innovative and unique design to the
everyday bike helmet.
Professional Design

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Available
Freelance, Full-time
Jude Marks
Designer & Illustrator Philadelphia, PA