Justin Morris

Coupon - This was a coupon designed to promote the new Red Bull Cola. Through my research, I discovered that consumers seem cautious about trying this new soda, so a free soda with the purchase of a Red Bull seems like a good promotion.

Magazine Ad - This is an ad for Red Bull targeting everyday consumers. I felt like Red Bull concentrated on the "extreme" aspect of like too much, and wanted to change it up a little.

Creative Brief - This is my Creative Brief for Red Bull. As mentioned in the previous ad's description, I am attempting to relate Red Bull to the average, everyday consumer who is busy with school, work, etc.
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Radio Ad - This is a script for a radio ad for Red Bull.
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Radio Ad - This is a script for another radio ad advertising Red Bull.
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