Reinventing the Sunbeam brand by repositioning its dollar store light bulb product and identifying the main audience.
This is an advertising campaign aimed at capturing an 18-24 year old demographic and to improve awareness of the brand.
Reinventing the Sunbeam brand by repositioning its dollar store light bulb product and identifying the main audience.
This is an advertising campaign aimed at capturing an 18-24 year old demographic and to improve awareness of the brand.
Reinventing the Sunbeam brand by repositioning its dollar store light bulb product and identifying the main audience.
This is an advertising campaign aimed at capturing an 18-24 year old demographic and to improve awareness of the brand.
Reinventing the Sunbeam brand by repositioning its dollar store light bulb product and identifying the main audience.
This is an advertising campaign aimed at capturing an 18-24 year old demographic and to improve awareness of the brand.
Reinventing the Sunbeam brand by repositioning its dollar store light bulb product and identifying the main audience.
This is an advertising campaign aimed at capturing an 18-24 year old demographic and to improve awareness of the brand.
Reinventing the Sunbeam brand by repositioning its dollar store light bulb product and identifying the main audience.
This is an advertising campaign aimed at capturing an 18-24 year old demographic and to improve awareness of the brand.
Reinventing the Sunbeam brand by repositioning its dollar store light bulb product and identifying the main audience.
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Brand Strategy
Sunbeam Lighting
