Jocelyn Hasenbalg

In-HOWse Event Advertisement - Design inspired by 1940s-50s advertisements that targeted women in the home. I paralleled the idea of recipes that are passed down from generations to the idea of designers passing along their wisdom of what works, and what doesn't work, in an in-house design firm. Original Illustration, Logo Design, and body text. One (1) piece of collateral for the In-HOWse Design Conference in Chicago. Medium used: markers and watercolor pencils. Software used: Photoshop, Illustrator.

In-HOWse Event Poster - Original Illustration,Logo Design, and body text. One (1) piece of collateral for the In-HOWse Design Conference in Chicago. Collateral includes: ad, two posters, brochure, website, teaser, and creative give-away. Medium used: markers and watercolor pencils. Software used: Photoshop, Illustrator.

Mohawk Paper Mill Promotion - Advertisement for Mohawk Color Copy 100. Paper is perforated in order to tear out image and make a wind-powered pinwheel. This is to parellel the idea that Mohawk is a wind-powered paper mill and to get the user to feel and interact with the paper (1 of 3 in series). Software: Photoshop, Illustrator, InDesign

Mohawk Paper Mill Promotion - Advertisement for Mohawk Color Copy 100. Paper is perforated in order to tear out image and make a wind-powered pinwheel. This is to parellel the idea that Mohawk is a wind-powered paper mill and to get the user to feel and interact with the paper (2 of 3 in series). Software: Photoshop, Illustrator, InDesign

Mohawk Paper Mill Promotion - Advertisement for Mohawk Color Copy 100. Paper is perforated in order to tear out image and make a wind-powered pinwheel. This is to parellel the idea that Mohawk is a wind-powered paper mill and to get the user to feel and interact with the paper (3 of 3 in series). Software: Photoshop, Illustrator, InDesign

Blues Legends Event Poster - Poster for a fictional company celebrating their 75th anniversary. The design was inspired by vintage Blues and Jazz posters with a modern twist. Software: Illustrator Printed on brown craft paper

Allen Sparks Benefit Jam Session Invitation Postcard - Design is type driven for simplicity while keeping the viewer interested. Software: InDesign

Wild Wild West Stamp Design - US stamps that bring back the Wild, Wild West. Software: Illustrator

Mailer - Trifold Open House Mailer for The Illinois Institute of Art - Chicago. (2 of 6 panels shown).

An Awakening - Using information graphics, I have made a map of a personal experience. I take the viewer through my emotions from beginning to awakening and have added imagery to set the mood and bring the viewer in. Original photography, illustrations, and body text. Software: Photoshop, Illustrator, Indesign.