Jamie Guzik

An ad series for Weatherchem, maker of packaging closures, needed to show some breadth to the line, as well as some diversity for the packages for which these closures can be used. The idea I proposed was to use the headline "As Unique As Your Needs" to target the wide audience of potential customers available to Weatherchem. Though translated to Spanish, this series ran in Emphasis Magazine. The photos became the star of the show, when juxtaposed against a clean, white background and loosely leaded, readable body copy blocks.

• Graphic Design
• Advertising
• Copywriting & Editing