Jamie Guzik

The given parameters for the logo project were simple: Develop a two-color logo with an active color scheme. To further the look, I chose to use a bold, italic typeface to stress strength and activity. To further the look, the "O" in Thomas was converted into a flexing arm within the void. Since the customer's clientele is largely female, the arm could not look too masculine, but rather sport a sinuous, unisex muscularity.

• Branding & Corporate Identity
• Illustration
• Illustrator