Asset Marketing Systems provides marketing strategies and training resulting in sustainable, profitable businesses for leading financial professionals. Through timeless principles, AMS trains and empowers clients to experience greater financial independence.
Brand Challenge
Previously the two offerings of consulting and training functioned under two separate brands. The challenge was to bring them together under one brand and position AMS as a leader in client development—both in consulting and as a training institute.
Solution
The brand identity symbolizes the integration of culture and individuals to convey increased impact and effectiveness through collaboration. The brand system uses consistent, rich colors and textures to suggest classic and timeless leadership principles.
Brand services included collateral design, email design and development, copywriting and strategy.
