Video Storyboard - Client: BlackBerry/T-Mobile Project: Launch Event Videos Five videos were created to showcase the new features of the BlackBerry Pearl & BlackBerry Curve. As the lead designer I worked closely with a team to concept and create each video. The storyboard above highlights every application the Titanium BlackBerry Pearl has to offer. Email, camera, multimedia, instant messaging, browser, organizer, & maps – this high-powered agent never misses a beat thanks to his BlackBerry.
Videos in Action - Client: BlackBerry/T-Mobile Project: Launch Event Videos Each video aired during the "Lights, Camera, Action" Product Launch. This image shows the Starlet video release.
Digital Illustration and Photography - Client: BlackBerry/T-Mobile Project: For the release of a new line of BlackBerry smartphones for T-Mobile I art directed a photo shoot capturing five different characters embodying each of the device's new features. Responsibilities included concept, casting, wardrobe, design and layouts. Images appeared in videos, signage, and life size prints.
Digital Illustration and Photography - Client: BlackBerry/T-Mobile Project: For the release of a new line of BlackBerry smartphones for T-Mobile I art directed a photo shoot capturing five different characters embodying each of the device's new features
Web Assets - Client: BlackBerry/T-Mobile Project: As the designer for T-Mobiles "Lights Camera Action" BlackBerry product launch I mixed old Hollywood's glamorous style with a slightly distressed texture to build a cohesive system of pieces that tied the interactive back to the print and video. The website, web banners, and emails are above.
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Lights Camera Action
Jennifer Mederos
Graphic Designer Fort Lee, NJ