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Signature Homes Marketing
THE NEED: Design an array of marketing materials for numerous new home communities with distinct demographics while maintaining brand integrity of Signature Homes.
THE SOLUTION: Utilizing the Signature Homes corporate color palette as the anchor to tie in all of the collateral, an arsenal of other signature shapes and call outs were also used for consistency. This allowed for the personality of each community to shine through with the help vibrant photography and dynamic
typography treatments.