Body Butter Collection {Body Care}
8 years | 15 fragrances | 125 items | 9 MM units sold | 40 MM retail sales
Category changing program developed, designed and delivered exclusively to Wal-Mart Canada.
VPI item (volume producing item) and company award for Vendor Partner of the Year (2004) .
Idea originated from WM buyer starting with only one sku (body butter).