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Angry Rhino Brewery
Angry Rhino Brewery - Angry Rhino is a project I created with both label and brand recognition in mind. The logo type is adapted fonts to create tension. The way label recognition would occur is with the original colors to each style of brew. Within the label the Rhino changes color to match the beer. This way the brand has a block of space that has the same image on all the packaging, with only a color changing in the label which creates color recognition. In general I want the customer to walk into a liquor store looking for the, “green rhino”.