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YELLOW ARROW BOOK - "Since its inception, Yellow Arrow has engaged in a playful dialogue with conventional travel publishing products. Yellow Arrow aims to both upend conventional perspectives on tourists attractions and to provide a
new means of exploring cities. The content in this book testifies to the spirit of the project, pointing to fascinating details, curious places and untold stories otherwise left uncovered. " Counts Media Team
![](https://s3images.coroflot.com/user_files/individual_files/48184_oT2NF2wH_m6sG2M9UaDEPHxpV.jpg)
YELLOW ARROW BOOK - Y/A BOOK
2005, NYC
The Conduit Group for Counts Media
3.5"x2.25"x0.75"
Heavyweight hi-gloss.
Curiosity, a new artifact published by Yellow Arrow: a global zine of urban curiosities written on city streets by individuals around the world. Inside are eighteen urban curiosities from five different continents, each published by a different author within the Yellow Arrow community. Each point tells a quirky, compelling story of a place and/or event, both in major metropolises and small towns alike.
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CONDUIT GROUP COMPANY BOOK - INTRO PAGES - I used to find an unavoidable wall in the path of design when it came to being organized. As I heard many, many times at the studio: “If you want to cook, first you need to prepare you mis en place”. When I was
asked to create Conduit’s Company Profile book it seemed the perfect opportunity to test myself as a true cook. I had to understand a vision, a goal, collection of products, exhibitions, critiques... and present them in an attractive, understandable and digestible way.
![](https://s3images.coroflot.com/user_files/individual_files/48184_wjNwhL7LugVEIYv4oGKXg9Wkr.jpg)
CONDUIT GROUP COMPANY BOOK - PRODUCTS - The result: a 48 page book that fairly reflected Conduit Group's spirit -the result of proactive efforts to build a new model for design in the 21st Century. During the process of creation of this book, I learned the essence of indexing, the importance of narrative and the meaning of the word "sequence". I come back to this lesson almost everyday from then now.
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CONDUIT GROUP COMPANY BOOK - PRESS - Other sample pages, with publications that Conduit Group went onto.
CONDUIT GROUP COMPANY BOOK
2007, NYC
The Conduit Group
8.5”x11” Letter size
Heavyweight paper, vinyl covers
![](https://s3images.coroflot.com/user_files/individual_files/48184_szTwUtfsMWNE2VkQq596SgIuQ.jpg)
CONDUIT CATALOG FOR NYIGF - CONDUIT COLLECTION 2006/7
2006, NYC
The Conduit Group
5.5”x4.25” Letter size
Digital print on satin paper
This product catalog was design for the New York International Gift Fair. From which The conduit Group is two times award winner.
![](https://s3images.coroflot.com/user_files/individual_files/48184_JRe_ualJO4jR3ARMHiNGqVolB.jpg)
CONDUIT CATALOG FOR NYIGF - PRODUCT PAGES - This product catalog was design for the New York International Gift Fair. From which The conduit Group is two times award winner.
The catalog meant to transmit the elegant, modern and simple spirit of thecompany
![](https://s3images.coroflot.com/user_files/individual_files/48184_HiaM2X0madinpF0vJUd5LDBRM.jpg)
CONDUIT CATALOG FOR NYIGF - PRODUCT PAGES - This product catalog was design for the New York International Gift Fair. From which The conduit Group is two times award winner. The catalog meant to transmit the elegant, modern and simple spirit of thecompany
![](https://s3images.coroflot.com/user_files/individual_files/48184_7zKpQJjf62hl4ckO3Bd645TO3.jpg)
MIO 2 MAGAZINE (INFO DESIGN PROJECT) - MIO2 MAGAZINE
2006, NYC
Parsons School of Design
8.5”x11” Letter size
Papier couche
![](https://s3images.coroflot.com/user_files/individual_files/48184_cG1NLUOMLwxEFnwsriAJGQM5L.jpg)
MIO 2 MAGAZINE (INFO DESIGN PROJECT) - MIO2 MAGAZINE
2006, NYC
Parsons School of Design
8.5”x11” Letter size
Papier couche
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