This system provided unique challenges. The client wanted to use pegboard to hold the trays. I designed a metal cleat that the molded trays could lock onto to support the product.
a removable branding banner box would be added under the product to fill the gap and allow for expansion if needed.
a complex modular system designed to reduce part nmbers was created to accomodate the variations of cosmetics
updatable shelf strips help to describe the products. A hidden finger hole under the tray allows the vender to push the strip upward to remove it.
gravity fed tray was designed with stepped guides along the sides to accomodate 3 different lengths and diameters of product
screen logo on a floating back frosted clear acrylic panel
raised branding on clear plastic insert to allow pad printed colour application
pusher trays designed to hold multiple sizes of product
pencil box with product factice to display hero items
Tower to hold feature product
gravity feed tray with product factice and consumer information
lipstick puher trays with testers
updatable branding headers
updatable branding headers
pegged product on left side
pencil box with featured product factice display
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Joe Fresh Cosmetics

Joe Fresh Cosmetics

Jason Nip
Product Development and Industrial Design Toronto, Canada