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OnMobile

OnMobile was one of my first clients in Grey Bangalore and being a company that dealt with Value added services for mobile phones had many a brochure and leaflet to deliver. However one recruitment ad did come up which i will hold very dear. The concept was very open "to showcase Onmobile as the innovative ideas company for all mobile services' It was a brief we couldn't crack until in frustration I wrote the lines "We don't have any idea for this ad" The spark was lit and the and went on to win best recruitment ad by the Times of India.

Jacob Thomas
Associate Creative Director Chennai, India