True Value Fall Market Paint Department Invitation - True Value needed an invitation to send out for the 2007 Fall Market in Atlanta. The purpose is to get the owners of all the stores excited for what the Paint Department has to offer for the upcoming show. It was sent to all the 5000+ True Value stores nationwide and a few international.
True Value Fall Market Paint Department Invitation - True Value needed an invitation to send out for the 2007 Fall Market in Atlanta. The purpose is to get the owners of all the stores excited for what the Paint Department has to offer for the upcoming show. It was sent to all the 5000+ True Value stores nationwide and a few international.
Trade Show Signage - True Value needed a lot of signs to let people know where different manufactures were located and where different products were placed. The paint signs have the same look as paint chips that display different color variances of a color. This theme fits simular to the theme of the invitation booklet.
Lawn & Garden Invitation - True Value's Lawn & Garden Department needed and invitation to send out to all their 5000+ stores to gain excitement about the upcoming fall show in Atlanta. Since the show was going to be in late October we wanted to design a halloween theme invite. I designed an invite that was a 4-fold with a sweetart in the invite to go along with the "No tricks, just treats" theme. True Value was extremely happy with this piece.
Trade Show Signage - True Value needed a lot of signs to let people know where different manufactures are located and where different products are placed.
Paint Marketing Plan - True Value was introducing a new paint display center for all the stores nationwide; as well as a new strategic plan to sell paint. They wanted marketing material to discuss all the new information. Just add color was introduced. We created a folder with 5 sections (a total of 22 insert pages) dealing with how to sell paint. The challenge was to have a simular feel to their own paint brochures, but yet still have a flare all its own. True Value was very pleased with the outcome.
Paint Marketing Plan - True Value was introducing a new paint display center for all the stores nationwide; as well as a new strategic plan to sell paint. They wanted marketing material to discuss all the new information. Just add color was introduced. We created a folder with 5 sections (a total of 22 insert pages) dealing with how to sell paint. The challenge was to have a simular feel to their own paint brochures, but yet still have a flare all its own. True Value was very pleased with the outcome.
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