Cut sheets top window
4CTechnologies cut sheet macro
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4C Capabilities piece
The 4C Capabilities piece was (and is) a unique item. The creative brief was to create an item that would display all three divisions (4CTechnologies, 4CDesignWorks and 4CGeoWorks) as a cohesive unit. After a few failed attempts to get buy-in for my whacked-out idea of using a di-cut and cut sheets... eventually management started to see things my way after a few mock-ups. The cover that holds all three sheets together has a "window" that is reflected in each sheet so that when layered you can see all three divisions artwork and distinct color differentiator.
