Sandals Greatest Love Story Video Contest
Online video contest developed for Sandals, asking couples to compete to win a paid vacation by submitting their own personal love stories. One couple was picked a month using internal judges, out of which a grand prize winner was chosen at the end of the competition. Outside viewers were given the ability to vote also (if they gave their email address), creating one more "popular vote" winner. All couples chosen received a vacation, with the grand prize being a longer vacation.