Foster Care Review fundraiser poster - Poster done for Foster Care Review annual fundraiser at Joe's Stone Crab in Miami. Poster features all the volunteer options to help FCR succeed.
Role: Design
Foster Care Review fundraiser poster - Poster done for Foster Care Review annual fundraiser
Role: Design
Foster Care Review fundraiser poster - Poster proposed (this version not chosen) for Foster Care Review annual fundraiser
Role: Design
Web page created for describing all of the free Sesame educational and fun modules offered at Beaches Resort, weekly Sesame Street-created podcast, and four new fee-based upgrade packages. Purpose was to increase sales of the four new upgrade packages (which involved private sessions with a Sesame Street character) while continuing to promote the free educational sessions as a primary function. Sesame Street agreed to allow the fee-based activities on the main page if pricing was not mentioned. Solution was to have price appear as a pop-up module only if the upgrade package module was clicked on. Pop-up module was linked to booking engine, affording an immediate way to book before going on vacation. As a result of this page, sales of fee-based activities increased, as well as did participation in the free modules.
Role: Content Strategy, Creative Direction, Partner Negotiations
Children's Safety Coloring Book 2007 for Kroger - Created a coloring book addressing child and pet safety issues for Kroger and its subsidiaries.
Role: Art Direction, copy research and content, co-copywriter.
Children's Safety Coloring Book 2007 for Kroger - Spread created for a coloring book addressing child and pet safety issues for Kroger and its subsidiaries.
Role: Art Direction, copy research and content, co-copywriter.
Children's Safety Coloring Book 2008 for Kroger - Cover created for a coloring book addressing child and pet safety issues for Kroger and its subsidiaries.
Role: Art Direction, copy research and content, co-copywriter.
Children's Safety Coloring Book 2008 for Kroger - Spread created for a coloring book addressing child and pet safety issues for Kroger and its subsidiaries.
Role: Art Direction, puzzle and copy research and content, co-copywriter.
Publix Britto Children's Coloring Calendar 2007 - Cover designed for a Britto coloring Calendar for Publix in 2007 with contest. Contest winner got a free computer setup.
Role: Art Direction, design, copy research, copywriting
Publix Britto Children's Coloring Calendar 2007 - Spread designed for a Britto coloring Calendar for Publix in 2007 describing Britto artistic styles.
Role: Art Direction, design, copy research, copywriting
Publix Britto Children's Coloring Calendar 2007 - Spread designed for Britto coloring Calendar designed for Publix in 2007 with contest.
Role: Art Direction, design, copy research, copywriting
Publix Britto Children's Coloring Calendar 2007 - Spread designed for a Britto coloring Calendar for Publix in 2007 with contest.
Role: Art Direction, design, copy research, copywriting
Cover of a flyer created for Miami students organization for a day they organized consisting of demonstrations and issue education.
Role: Content strategy, graphic design
Brochure created for Victim Services Center of Miami to more dramatically engage potential donors and educate them as to the urgency of the need for the service the Center was providing. Cover.
Role: Content strategy, Graphic Design
Brochure created for Victim Services Center of Miami to more dramatically engage potential donors and educate them as to the urgency of the need for the service the Center was providing. Inside page of trifold on left with foldover page on right.
Role: Content strategy, Graphic Design
Brochure created for Victim Services Center of Miami to more dramatically engage potential donors and educate them as to the urgency of the need for the service the Center was providing. Unfolded inside pages of trifold.
Role: Content strategy, Graphic Design