Ianiv Wainberg Pires

The project was born out of the need for product differentiation, in an extremely technical and commoditized market. As it is a very high level industrial application product, the quality of operation was a vital objective in the development, and the external fairing project had the guideline to communicate this to the public.

With dynamic and fluid lines, the product was launched at fairs with great success, being the main attraction of the stand and achieving the main objective of making sales to the factory.

• Industrial Design