ID....TAKES OVER _ a pitch work for ID SHOES, a cult footwear brand - this was my 1st agency experience, and i loved it. working on some well known brands. some good pitch work and some released campaigns were a part of my profile. would love to share my work.
an entry for PETA _ workshop - GO VEGETARIAN! was the one line brief. think b4 u eat was a route we had taken during our brainstorming sessions, resulting in these 2 print ads. hope u like these.. it was worked out with no budget, no setup, no time.
kittens shoe_pitchwork - had fun doing these illustrations....kittens coming to mumbai, did turn out to b good but was not approved by the client
regent watches_pitch - time is precious....any doubts?? good times dont last long. we disagree. a series for the most expensive watches, which has a longer life span( warranty) for the secA audience this was however a pitch work. i loved writing and executing it. :)
giordano_travel gear - giordano travel gear pitch work.
id shoes06'_campaign overview
id shoes06'_campaign overview - the entire package was designed keeping in mind the identity ID SPARE PARTS...everything was printed on a metal finish material for a matt finished sheen and the tags were tagged wth ball bearings
id shoes06'_campaign overview - a poster rendition for ID shoes. introducing the new range of cordless shoes, a shoe without laces. the look was played wth keeping in mind the identity aspect of the brand ID. a 2 hour job after the brief. hahah! loved the end result tough !
bodyweave_catalogue covers - a seasonal catalogue cover designed for BODYWEAVE. work done @ makani creatives
bodyweave_catalogue covers - a seasonal catalogue cover designed for BODYWEAVE. work done @ makani creatives
the loot store_invite 2 - invite designed in the form of a carton, for the opening of their new store in town, which opens up to reveal the venue n the loot sack
the loot store_invite
loot 3rd anniversary_ package look - a logo unit+ the look was planned...to cater to the needs of the retail discount store. the license to loot was deliberately given to the customers as a previlage. the gunny bag was the mode of communication throughout the concept
campaign for EVOLVE fitness center - EVOLVE,fitness center has a gym, a library, a spa, a meditation center, and a cafeteria too. our campaign involved the services it catered to in whole.
shop en route_invite - an invite was designed in the form of a road signage and was used as an identity for the store during the monsoons...saying 'its raining discounts'
bulaire_diamond jewellery - ths was a series of teasers for the diamond jewellery brand. the collections were named champagne, chocolate n cognac...n so the visuals were planned for the teasers. the concept revolved around celebration, celebrate wth chocolate or champagne or cognac. one of my favourite works.
bulaire_diamond jewellery - this was an artistic treatment for an artistically designed piece of diamond jewellery. ths ws a teaser revealing the characteristics of the diamond ( natural n water resistent ) in a witty manner. i loved doing ths.
kittens....yet another work - ths campaign had a different appeal altogether. it hd a message. dream, think, play, welcome to our world.
kittens....yet another work - ths campaign had a different appeal altogether. it hd a message. dream, think, play, welcome to our world.
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makanis and me
Prasad Rao
Ideas r open knowledge. Don't claim ownership ! mumbai, India