Bryan Hynes

miniMasters > Character Branding - When miniMasters approached us to create the branding for their new family arts + educational centers, we delivered more than just a logo. We created a set of animal icons with names inspired by classical figures in the arts like Pigcasso, Beethoven and Snakesphere. "The miniMasters" gave the school a platform to create educational programs and media around and offered endless merchandising opportunities.
View PDF

North Yarmouth Academy > Chronicle Magazine Redesign - Redesigned the North Yarmouth Academy "Chronicle" for a 200 year old New England prep school in Maine. Relaunched the existing two-color alumni journal as a full color, bi-annual magazine. Designed and edited Fall and Spring editions yearly, each exploring a single subject in depth through a variety of articles and perspectives.
View PDF

WhyNYA > Reasons Campaign - Integrated advertising campaign for North Yarmouth Academy, a private co-ed prep school in New England. (Print, direct, outdoor, web, social media + event) Campaign features portraits of real NYA people; students, faculty, parents and alumni. Each saying why NYA was their best fit and labeled with a "Reason No.__" There is no number one reason, for that is up to each reader. Multiple reasons were used in each format at the same time, to emphasize the endless possibilities for individuals.
View PDF

WhyNYA > Campaign Website - All campaign elements are designed to encourage prospective families to see more reasons at WhyNYA.com. Several elements in the series do not contain any direct school contact info, only the campaign URL. The Flash site presents viewers with a single random Reason from the series. A button prompts the viewer to "Discover Another Reason", and is programmed not to repeat.
View PDF

Whited Design > Corporate Identity - Created corporate identity, business collateral and website for Lisa Whited, interior designer, author and design advocate.
View PDF