Role: Interaction Design, Prototype Design Challenge: to enable grassroots groups and social action organizations to recruit and organize faster than ever before. Strategy: Win Wisely works like Kickstarter, or similar crowdfunding services, but instead of asking the user to commit to a money contribution, Win Wisely asks the user to commit to an action. And, like Kickstarter, you only have to fulfill your individual commitment when the trigger level of collective participation you yourself have chosen is met.
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Win Wisely app

2016-2017

Role: Interaction Design, Prototype Design

Challenge: Enable grassroots groups and social action organizations to recruit and organize faster than ever before.

Strategy: Win Wisely works like Kickstarter, or similar crowdfunding services, but instead of asking the user to commit to a money contribution, Win Wisely asks the user to commit to an action. And, like Kickstarter, you only have to fulfill your individual commitment when the trigger level of collective participation you yourself have chosen is met.

Heather Moore-Davies
human-centered design, research & strategy Seattle, WA