FOUR SQUARE Cigarette Dispenser for Godfrey Philips India. - A dispenser for duty-free shop at airport demanded a sophisticated ,world class , hi end look. NICHE, CLASSIC, PREMIUM were some of the key words .
The concept was derived from the strong visual connect from the word FOUR SQUARE along with the Red color which drove the form. Stainless Steel, Leather, hi gloss white finish was thought to be appropriate to lend a hi- end feel to the dispenser.
Some of the requirements like space for brochures,touch screen were prerequisite to the display .
FOUR SQUARE Cigarette Dispenser for Godfrey Philips India. - A dispenser for duty-free shop at airport demanded a sophisticated ,world class , hi end look. NICHE, CLASSIC, PREMIUM were some of the key words .
The concept was derived from the strong visual connect from the word FOUR SQUARE along with the Red color which drove the form. Stainless Steel, Leather, hi gloss white finish was thought to be appropriate to lend a hi- end feel to the dispenser.
Some of the requirements like space for brochures,touch screen were prerequisite to the display .
FOUR SQUARE Cigarette Dispenser for Godfrey Philips India. - A dispenser for duty-free shop at airport demanded a sophisticated ,world class , hi end look. NICHE, CLASSIC, PREMIUM were some of the key words .
Done at Sharkdesign Studio,New Delhi.
FOUR SQUARE cigarette dispenser-Final look - The STATIC look was changed to a more dynamic form by removing some of the squares,which also made it look more youthful.
This concept for a dutyfree shop was derived from the strong visual connect from the word FOUR SQUARE along with the Red color which drove the form. Done at Sharkdesign Studio,New Delhi.
Mood board-Design of Watch Display Unit - The new collection of Titan Edge watches is based on the concept of Zen(gents) and Spa (ladies).Design requirement :With the new collection there was a need felt for a refreshed look of Edge Watch counters and POP displays at the World of Titan Stores.
Sketches inspired from Zen philosphy & first concept with Black theme - Concept
-The slimness of the edge watches is highlighted through the use of BOLD objects like STONES and THICK SLAB , providing a CONTRAST TO THE SLIM WATCH FORM and accentuates the slimness of the product.
- FORM &TEXTURE has been provided through use of stones therefore adding DEPTH to the background.
-Watches are kept flat on THICK ACRYLIC SLAB ; the watches appear floating....going well with the theme of levitation..
-Props are designed going well with the theme of slim watches
Concept 1- Display unit for watches based on Zen philosphy - Concept
-The slimness of the edge watches is highlighted through the use of BOLD objects like STONES and THICK SLAB , providing a CONTRAST TO THE SLIM WATCH FORM and accentuates the slimness of the product.
- FORM &TEXTURE has been provided through use of stones therefore adding depth to the background.
-Watches are kept flat on THICK ACRYLIC SLAB ; the watches appear floating....going well with the theme of levitation..
-Props are designed going well with the theme of slim watches.
Display unit for watches based on Zen philosphy - White Theme-prototype and Story peice with movement. Similar concept except the color is change to white,which was much appreciated as the brand wanted to move away from already existing black look of the brand
The story piece highlights the watch movement which is the slimmest one in the universe as well as talks about the watch. .
Display unit for watches based on Zen philosphy - This is the final production sample.
Display unit for watches based on Zen philosphy - The front branding unit also also displays the watch to highlight its slimness.
Display unit for watches based on Zen philosphy - Details...
Display unit for maximum watches & 6 watch holder - ABOVE: a similar version of the display which can hold maximum possible watches but goes with the look and feel of the zen based display.this would be kept just next to the main display unit. Below: is another watch holder which can accommodate 6 watches kept on the shelves of large format stores/malls /shop in shop units of Titan..
Display unit for Apparel and Accessories.Graduation Project@ Shark designstudio. - Main Features
-Modular to adjust at various site conditions.
-Mirror unit
-Information access-screen providing info about the brand /designer
-Catalogue/Brochure space.
-Accessory unit.
-magnetic tags for size .
The design was based on in depth study of customer-behavior (while buying), preferences ,customer decision making process.
Display unit for Apparel and Accessories.Graduation Project@ Shark designstudio. - Final Graduation Project.The design was based on in depth study of customer, behavior (while buying), preferences ,customer decision making process.
At a subconscious level a prospective customer desires better information, more visibility ,more options of the product and maybe without having to go through the entire range. Highlighting the product through better visuals, telecasting the shows by the designer/interviews basically anything which can highlights and promote the collection .
Display unit for Apparel and Accessories. - Different combination can be done according to the requirement or the whole unit can be used for maximum impact for e.g like an island unit inside a big mall/shop in shop unit as shown
gLike
Point of Purchase