MNTC Business & Industry Services (BIS) brochure - The brief was to create a booklet with MNTC's BIS products. It was created in such a manner that BIS had their own identity and in keeping with MNTC’s design guide when developing them. It was further evolved into a campaign series with ads, sprints for booths, flyers, powerpoint templates, promotional items etc.
MNTC Business & Industry Services (BIS) ads - The series of ads developed in keeping with the BIS brochure for local/state newspapers and magazines.
MNTC Business & Industry Services (BIS) sprints - The key elements here are the individual colors and photographs for each product, that is tied in with the "compass", that promises to guide its client.
MNTC Progress Report to Taxpayers FY10 - Above is the annual report, one of the most important annual projects that will be reviewed by the public. A new design was created to keep the public engaged and at the same time in keeping with the center’s style guide.
MNTC Progress Report to Taxpayers FY07 - Above is another year’s annual report to the public with the center’s color (green & brown), fonts in a different design theme.
MNTC Stationary - Above is the revised stationary design in keeping with the center's ideals and style guide.
MNTC Student Handbook FY07-10 - Originally, the student handbook was an ordinary photocopy of a word document. A complete overhaul was given to the look and feel of the handbook into a two-color scheme incorporating center's style guide, making it presentable and readable. It was awarded: Honorable Mention, National School PR Association, 2008 Award of Excellence Before & After category, Oklahoma School PR Association, 2008.
MNTC Course Catalog FY10-11 - They are the most vital MNTC catalog (bi-annual) catering to the adults, containing the class schedules with descriptions, and highlighting certain classes in the form of ads. It is mailed out to the entire Moore and Norman district's residents and businesses (approx. 135,000) as well as placed in all community racks/centers. I re-designed the cover and ads, along with new choice of paper, to have a magazine-like feel to enhance the visibility, readability in racks and for longer shelf life.
FY11 Viewbook - MNTC caters to high school students besides the adult in the community. Viewbook is one of the most important recruitment tools developed for the fairs and tours conducted for the five schools in the district. It is designed for the students who can attend the Center during their high school elective hours and earn college credit. MNTC is projected as an educational institution were learning is equally fun and educational. Real-life MNTC students were used in this foldout, who were also MNTC’s ambassadors during the recruitment season.
FY11 high school tech fair/tour recruitment tools - A t-shirt and sling bag are given and mailed with informational brochures and postcards, to the students and their parents. A huge project, under my creative and art direction, it was developed along with an intern and web designer for this project. To name other tools developed in conjunction during this fair/tour season were ads, tri-boards, sprints, window clings, name badges, signages, posters, web ads, social media tools, ppt etc. These were used to set-up a fair at the five schools and also at MNTC tour/visit. It won the: OKSPRA Award of Excellence for Image Identity/Package.
FY09 MNTC viewbook for high school students - Every recruitment season a new viewbook was designed, and this was an interactive foldout booklet with three pockets. Each pocket had a booklet with information on each department and classes available to the students for enrollment. It was received well by the high school students and an increase in enrollment numbers was noted. Postcards for the students and their parents about the fair and tours were created along with T-shirts, posters, promotional items, signages, triboards etc. It won the: Image Identity/Package, Oklahoma School PR Award of Excellence, 2009
MNTC high school ads - This full page ad was created in keeping MNTC’s style guide for the popular local sports magazine, “Vype” in Oklahoma. It highlights the achievements of a selected male and female player/athlete from each high school in the district every quarter.
MNTC FY11 Summer Youth Academy Brochure (ages 9-14) - Summer classes are held for younger children for a month at MNTC’s campus annually. I designed a “tabbed” stepped-up brochure, instead of a normal of single fold brochure, that shows classes held for each week with descriptions. An inspiration from paper cut designs, a whimsical-like theme was imparted into the brochures so that it can be attractive for the younger kids. Ads both in print and web are also followed-up along the same lines for the above project. It won the: Awards of Excellence, Oklahoma School PR Association, 2011
MNTC FY11 Summer Youth Academy T-shirt - T-shirts for the younger kids who attend the summer classes (see previous slide). An animal or bird that younger kids would like are the designs created.
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Freelance, Full-time
Harini Subramanian
Creative & Art Director Oklahoma City, OK