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American Guild of Organists 2017 Richmond Convention Logo

The American Guild of Organists needed a logo for the 2017 Richmond Convention. My goal for the convention’s logo was to unite Richmond’s rich history with the beauty of the organ. My research led me to a Richmond landmark: the James River Railway Bridge that spans the James River. The James runs through the heart of our city and has played a huge role in the development of not only Richmond, but also Virginia itself. The bridge is recognized and cherished by Richmond residents. I was struck by the similarities between the bridge and an organ. In the final logo design, the shape of the arches of this bridge become an organ console, while the silhouette of the city resembles the organ’s pipes.

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Hannah Hopper
Data/Communications Admin; Freelance Web & Print Designer Midlothian, VA