Final Outcome - My project looks at how the tactile qualities of handmade design are often lost when working digitally, as well as looking at how the use of found objects can affect the design outcome. I looked at various examples of malpractice & misinformation associated with well-known companies & recreated their logos using objects & materials related to these stories. The result is a logo that has a very different feel to the original, & asks questions of the viewer about their perceptions of each company.
Final Outcome
Final Outcome
Final Outcome
Tesco Logo - Tells the story of Tesco selling whale and dolphin meat in their Japanese stores.
Tesco Puzzle
Tesco Puzzle
Apple Logo - Tells the story of a series of suicides in Chinese factories making Apple products.
Apple Book
Apple Book
Primark Logo - Tells the story of Primark using child labour to make their clothes
Primark Book
Primark Book
Nestle Logo - Tells the story of the Nestle breastfeeding scandal and associated boycott.
Nestle "Book in a Bottle"
Nestle Scroll
Nestle Logo - Tells of various Nestle misgivings, including the use of child labour, slavery, exploitation and environmental degradation.
Nestle Book
Nestle Book
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Final Major Project