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Your Oasis
For a 2nd year project at University, the company Boots provided the brief "to design a small range of premium toiletries that embodies sustainable attributes whilst appealing to a mass market".
The Challenge:
"In today’s crowded toiletries and skincare market, sustainability can conflict with the desire to feel and look great. Premium toiletries appeal as much on the psychological level as rational and consumers want sustainable features that neither cost more or interfere with their experience of using the product"
After completion of this project I presented the final design, branded 'Your Oasis', to a representative from Boots receiving useful feedback.
