Live Projects
During my final year at University Seymour Powell presented a 10 day design challenge.
The brief was to design a suite of 2-4 (two minimum, four maximum) products which, enabled by the unlimited knowledge accessible online, allow the user to train and become an expert practitioner in a desired sport by themselves.
The products should not rely on complicated on-screen interfaces, smartphones or apps to work; the challenge is to explore new territories, not refine or extend existing paradigms.
