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Market28 Branding/Site Design
Market28 is a full service Marketing agency that builds clever experiences for Lifestyle-oriented brands. I worked closely with them to build an identity system that seemed “refreshing”. A minimalistic visual approach was most appropriate for this company because they wanted to depict “ease” provided when working with their firm.
Several firms use cliche photos, excessive back-patting language with hopes of earning your trust. The mission behind my design and direction was to use clear/concise language with graphics that were not distracting. The website I created for them adheres to the brand’s simplistic design, adding a dash of interactivity.