In 2011 I was lucky enough to be selected to develop a prototype with swiss watchmaker Audemars Piguet.
Designing a watch is about extreme precision, handicraft and tradition. But it is above all about the cultural values of our society. Let’s be honest, handmade watches are arguably the world’s biggest status symbols.
But time itself, remains the biggest luxury of all. Timepieces are perhaps the greatest metaphor for this fact. Handmade mechanical watches are powerful because they hold memories, they tell stories, they are the undying pieces that are kept through generations, carrying with them an emotional value.
The inspiration for this project comes from a black box. This mysterious, indestructible object that records the going-ons of flights throughout the world. In this perspective, the goal was to create a capsule to hold the Audemars Piguet 3120 caliber, protect it and also display it, so it will keep going thousands of years after we have gone.