Dakine Splitroller
The challenge here was to take one of the best selling products at the company, and figure out how to make it collapsible.
Collapsibility was beneficial for the company in that more bags could fit in a shipping container from the factory, and a benefit to consumers because a 100 liter bag could now be stored under a bed or in a closet.
We also focused on durability, and chose (and tested) robust hardware, protected the zippers with covered panels, and reinforced the grab handles.