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Wyndham Mobile Websites
Wyndham Hotel Group developed mobile hotel websites to capitallize on the growth of mobile in the US. 40% of Economy Hotel bookings come from "walk-in" traffic, typically families with children driving on an Interstate. Many use mobile devices to find hotels and book. I worked with Brand Managers to develop mobile promotion pages and banners, style guides and track mobile bookings in the reservation system. I managed QA, Brand UAT and launched 10 sites in 4 launch groups over 4 weeks. I provided design mockups for Franchisees and assisted with a Press Release. Ongoing, kept mobile sites in synch with Brand.com releases.
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