Inspired by its own subject, water, the showroom concept articulates itself around the aquatic experience through fluidity of form, dynamic motion and spatial continuity. Inserted in a mixed-used building, the showroom is divided on three floors, with exhibition spaces on the ground and first floors and an administrative area on the last one.
An independent structure, based on a modular system that allows for maximum flexibility of the space, is inserted into the existing structure of the building. Panels can be moved and re-positioned as to allow for a versatile layout of the exhibition space. In that same logic, the back-offices located on the last floor are planned to allow for a maximum ease of modulation, a free circulation, and a non-linear hierarchy.
