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Designing Under the Influence

The creation of the
Designing Under the
Influence stemmed
from my love of
wine labels. The idea
behind the conference
was for artist and
brewers to come
together and open
up a conversation
about how a label or
bottle design could
go beyond what it
actually is.
Branding was the
most important factor,
using a style guide
to help lay out what
the rest of our work
would look like across
multiple platforms.