The justWink app revolutionized the way the American Greetings looked at interactive, innovation, and consumer experiences. This one of the top projects, and still is. It was an extensive brand, requiring a variety of my skills. From icons, to new screens, to managing monthly app and web updates, and taking new marketing design requests. This app was definitely a learning app. I was able to work out different techniques to export, design, and deliver assets for the developers. We worked closely together to continue enhancing the general components as well as adding new features. One of the best learning opportunities I shared with the developers was when we decided to incorporate print-on-demand functionality into the app. We had one month to design, develop and launch the feature. I had to spend an intense amount of time organizing the screens and assets needed, and work with my teammate in Cleveland to coordinate a complete conversion of all the content - within one day.
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