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Sonos : Play 5 | Structural Packaging

SONOS : PLAY 5

STRUCTURAL PACKAGING

iF DESIGN AWARD : Packaging

Sonos Play 5 speakers are revolutionizing the way we listen to music. That is why Uneka and Sonos set out to create a revolutionary packaging solution for this product that is beautiful as it is functional. With protecting the product as the core design principle, passing military grade testing was no small feat.

Sonos wanted to give their customers a uniquely simple, smooth, and exciting opening experience. To make it possible, Uneka collaborated on the development of a new, patented custom clip that secures the lid in place without the hassles of unsightly tape. Bright graphics and color contrasts ensure the customers find the clip to un-box. Then it's just a matter of sliding the clip, and lifting the lid, in a single fluid movement that reveals the speaker, elegantly nested, and secure inside.

Design Owner : Sonos
Design Consultant : Uneka
Artwork : Bruce Mao
Role : Industrial Design Lead with Uneka

Available
Freelance
Jeremiah Etchison
Principal Industrial Designer, Packaging Experience at Sonos Santa Barbara, CA