Roto-Rooter
This is a variety of social media posts from the Roto-Rooter Facebook page. The idea behind these ads is to embrace the reality of plumbing. Plumbing is gross so add humor to it. The goal is to draw attention to the brand from millennials. I wrote copy for these ads with this in mind. There were a few requirements but also plenty of room for creative expression. The second half is a series of radio scripts I wrote for Roto-Rooter.