Mann Marketing Communications - WEB SITE - This Web site was created for a marketing and advertising agency called Mann Marketing Communications and was produced completely in Flash. I designed the layout, created the rollovers and page transitions, and generally made everything work for the Web. www.ericwhitedesigns.com/swf/mannsite.html
Reaching ALL Youth - POSTER - Created for the Reaching ALL Youth initiative, which is a project of ALL Student Loan. The basic goal of Reaching ALL Youth is to get high school graduates into college. These posters were to be placed on high school bulletin boards and used at college fairs in exhibit booths, so they needed to be eye-catching, stand out against other information materials, and appeal to a younger demographic. I developed this series of designs that played off popular movie posters.
Categoric - WEB SITE - This HTML-based Web site was created for a technology company in Northern Virginia called Categoric. The site was used on the company's internal intranet primarily as an educational tool for training employees on Categoric's various software products. The client desired a modern, technology-inspired look and feel. www.ericwhitedesigns.com/websites/categoric/index.html
The Anderson Company - LOGO - This logo was created for The Anderson Company, a full service construction, sitework, excavation, and demolition company located in Northern Virginia. The wavy line that crosses through the text symbolizes aspects of a landscape, relating to the company’s ability to move and shape untouched land and build new structures for the future.
UMUC Undergraduate Brochure - This brochure was created for The University of Maryland University College (UMUC), and was designed to make undergraduate students aware of the benefits of a continuing degree program at one of UMUC's many regional locations.
Brian "Bolshevik" Shroder - POSTER - Propaganda-type poster created for a Los Angeles stand-up comedian.
ADventures Marketing Group - FLASH CARTOON - I created this Flash animated Web cartoon based on the company's stick-figure logo character. In addition, I developed a series of holiday-themed cartoons that were emailed to the company's current and potential clients as a reminder of the agency's creative abilities. The cartoons were comical, and usually involved the character getting involved in some sort of mishap. In the July 4th cartoon, he gets strapped to a rocket and launched into the sky. www.ericwhitedesigns.com/swf/july4th.html
South Bay Red Devils - LOGO - This logo was created for South Bay Red Devils, a supporters club for the Manchester United Red Devils soccer team. The group wanted a design that was unique to their club itself, but still played off of the team's official colors and mascot. The design also needed to have bold, legible fonts so it would be readable on smaller formats like T-shirts, hats, scarves, and other apparel, as well as in large formats such as banners and signs.
ALL Student Loan - ADVERTISEMENT - This campus postering concept was used to remind current college students not to forget to consolidate their student loans, so they can benefit from lower monthly payments. A humorous approach was used to make the piece stand out and gain immediate attention on cluttered campus bulletin boards, and the piece was produced with tear-away tags so students could easily retain the lender's name and contact information.
Walk America - LOGO - This logo was created as a T-shirt design for Walk America, an initiative of March of Dimes, which draws more than one million volunteers each year as part of their mission to prevent birth defects and infant mortality. Walks are held in 1,400 communities in all 50 states, the District of Columbia, and Puerto Rico, therefore the visuals represent the familiar symbols of the American flag and the nationwide occurrence of this event.
ALL Student Loan - DIRECT MAILER - This campaign was created for ALL Student Loan, with the objective being to encourage students to apply for loans before the winter session while there was still time. Since the time frame of the campaign was late fall to early winter, I came up with the humorous "Don't Get Left Out in the Cold" theme and visuals in order to attract attention and get the message to resonate with our target audience of student borrowers.
Xacta - SOFTWARE LABELS - These CD labels were created for technology company Xacta to place on their software products.
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Eric White
Graphic Design & Marketing Specialist Los Angeles, CA