Woolrich X Eataly Fall 2015
Italian eatery, Eataly, collaborated with Woolrich to connect American Heritage to their Italian food based lifestyle brand. The blanket graphic was a tomato, a classic staple in Italian cuisine combined with the iconic Woolrich buffalo check plaid.
I was a brand connector, facilitating all project management through concept to production for the final product. The blankets were carried in-store and online.
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