Old Design
Concept Prototype
Consumer Study
Modular design set in store
Close-up of panels. These two were online-only SKUs, so had a QR code directing to the Product Information Page for purchase
1 of 15 tearpads. Redesigned the whole set for better replacement within the holder and better shopabilty.
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Smart Thermostats Bay

In Thermostats, we were limited to 7 quite static displays, but needed more flexibility. We had an opportunity to design a fixture that would give us modularity, more display space, and a better installation experience. We worked through design concepts with multiple vendors, had prototypes created, held consumer insights studies for feedback, and executed test stores in 2020. The display cut installation time down significantly and drew needed results, expanding to 500 additional stores in 2022.

Available
Freelance, Full-time
Erica Knight
Design and Merchandising Atlanta, GA