For the nhow Amsterdam Rai hotel rooms I have created 6 models of mural for printing on fabric and subsequent mounting as bed headboards and 6 models of wallpapers for the wall coverings and carpets in the rooms. The creative concept of the mixture of world cultures, which serves as a common thread for the hotel’s imaginary, is catalysed in these proposals through compositions in a marked Pop Art style.
Each mural model shows a character representative of one of the world’s cultures. Each character is associated with a pattern that accompanies him or her across the walls and carpet of the room and “invades” parts of the collage itself, establishing a dialogue between character and form that builds a modern cultural representation.
SOUTH WEST ROOMS
Andean folklore, with its colourful and saturated costumes, inspires a composition that captures the essence of its signs of identity, updated with a modern visual code that gives it freshness, magnetism and singularity.
