Capital Laugh Festival
Logo, banner, & event program
2016
Using word associations and dozens of thumbnail sketches, I illustrated the image of a joyous bear to characterize the humorous nature of Capital Laugh Festival and its connection to California’s capital city.
This campaign was featured in the 2016 Student Design Show at Sacramento City College.
Banner Size: 2.5’ x 5’
Event Program Size: 4” x 6”