Drawing on my experience as a Professional level mountain bike racer and enthusiast ANVL Components was forged. Developing a new brand and a line of 10 extremely technical high end bicycling components in just over a year. As the only designer, I was able to fully control the outcome from sketch to 3D modeling to designing the packaging and graphics, and working directly with offshore suppliers and engineers during the manufacturing process. Every component I've designed has a story, a purpose and a goal. Forget about the limitations of tooling and time to manufacture and simply let the design be free from compromise. For ANVL, every component started out this way with the freedom to evolve without limits.
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