![](https://s3images.coroflot.com/user_files/individual_files/217963_sfNOXSvJUpON2AhlHSxrcte5L.jpg)
Anniversary ad - "60 years and younger than ever". Once SAS (Scandinavian Airlines) had their own cigarettes that you could smoke onboard. Today it is strictly forbidden. =Time changes, and so does SAS.
![](https://s3images.coroflot.com/user_files/individual_files/217963_eO3o4fuVNh02KZbhTxL7bimrV.jpg)
Price ad - "Half the price". Price ad for Blue1 - a Finnish airline company.
![](https://s3images.coroflot.com/user_files/individual_files/217963_ZXsdfXFVDaBhwxxDGS2L_CHMo.jpg)
The more you do yourself the cheaper it gets. - Ad describing how your flight will be cheaper if you buy your ticket, check in etc online. The IKEA key was a good symbol for what we tried to say. IKEA was not happy, but people really understood the message.
![](https://s3images.coroflot.com/user_files/individual_files/217963_C_SyOCijp9Uu3RvuQKNNbFb_8.jpg)
Check in at your own office - This is one of several ads using the "1" from the logo.
![](https://s3images.coroflot.com/user_files/individual_files/217963_im84BEJ8SNFNlYonVWRYT7SI6.jpg)
Flying SAS via Copenhagen brings Germany closer to Asia. - ...
![](https://s3images.coroflot.com/user_files/individual_files/217963_RTXm1objzjh6ASkNA0uVHdCfx.jpg)
Make the trip of your dreams now! - Flexible and successful summer campaign. Full pages and small ads with text depending on which destinations they wanted to promote.
![](https://s3images.coroflot.com/user_files/individual_files/217963_FHoXvlFt33dIRImKAr23tPbpE.jpg)
Time to travel the smart way. - A big campaign for the whole Europe in 24 languages. We showed the passengers the tools for making their travel easier and ... smarter.
![](https://s3images.coroflot.com/user_files/individual_files/217963_bhtJiQmlNl1Oa1rMU4hC5EWp8.jpg)
Time to move yourself? - Norweigan ad describing the great amount of intercontinental destinations via the route network.
![](https://s3images.coroflot.com/user_files/individual_files/217963_f3AiBd8stKv4vifQ9ElSV9IKg.jpg)
Ads for the Gothenburg-Paris flight - The people of Gothenburg are famous for playing with words in a funny way. Though I am not a copywriter I was quite responsible for the headlines in this ads. They are impossible to translate to English.
![](https://s3images.coroflot.com/user_files/individual_files/217963_smgcWd27jDq0JRVRtlfpKsIFS.jpg)
Ads for express transport company Jetpak - Flexible graphic language used for everything from ads to christmas cards. We have in a successful way made Jetpak the "owner" of the red color.
![](https://s3images.coroflot.com/user_files/individual_files/217963_PMJiiMsdLP71IadWmQe7EVEAu.jpg)
We use to place the lounge close to the aircrafts. - In swedish the tennis court and the aircrafts is the same word. So when we put a lounge close to the tennis court on Stockholm Open we made a funny joke with this words.
![](https://s3images.coroflot.com/user_files/individual_files/217963_jOKgNXyvT2KS9Md4BuDtBlOPn.jpg)
Is there anything like the Swedish summer? - Ad in swedish magazines abroad, trying to make the swedes living abroad flying home for summer.
![](https://s3images.coroflot.com/user_files/individual_files/217963_wxmoXajf0OWoLHlYvLWjF_nSm.jpg)
Welcome to Stockholm Open. - SAS wanted to show their participation in the swedish tennis tournament. Full page ad in the largest newspaper in Sweden.
![](https://s3images.coroflot.com/user_files/individual_files/217963_XRy87ouPElLSAplhK7qrwGm9_.jpg)
We make your golf season longer 27 times a week. - This ad was trying to make golfers interested in the SAS route network to Spain.
![](https://s3images.coroflot.com/user_files/individual_files/217963_TYqAVbOXZCVjad5f99CWyimIR.jpg)
Make the summer longer in Paris. - Ad in a gay magazine.
![](https://s3images.coroflot.com/user_files/individual_files/217963_Y8rDg8xvq47kgqFITO2qTnsSU.jpg)
Nightly news. - Ad promoting the new late evening flight from New York to Copenhagen.
![](https://s3images.coroflot.com/user_files/individual_files/217963_hxnF7jcmcATV4OTkwZ8muQmc8.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/217963_w7ErtDRQJ66wNbEwGjHVJg7e6.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/217963_HWL0vIgfvtQJkiSclCCl2IlZL.jpg)
gLike