My feature on a Naples, FL custom home installation and design in GULFSHORE LIFE "AT HOME."
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WALMART BEAUTY MARKETING CP - This multi-beauty-sponsored custom publication created for Walmart during Black History Month tied into in-store demos and was distributed at the booths.
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WALMART HAIRCARE CP 1 - This solution-based African-American hair care guide, integrated with and distributed at in-store demos, showcased products in 400 targeted Walmart stores during Black History Month. Program resulted in a 41% increase in sales.
WALMART HAIRCARE CP2 - A custom publication for a major retailer and supporting brands that tied into in-store demos.
TRAVEL/CUISINE CP 1 - Created for a major retailer and supporting brands, this travel feature offers Key West-style cuisine you can prepare at home.
TRAVEL/CUISINE CP 2 - Created for a major retailer and supporting brands, this travel feature offers Key West-style cuisine you can prepare at home.
INTERACTIVE CP & SWEEPSTAKES - A custom publication for a supermarket chain promoting multicultural cuisine. Includes a contest for consumers to submit recipes for an upcoming cookbook.
MEIJER OFF-TO-COLLEGE CUSTOM PUBLICATION - This was distributed in Meijer stores to parents and college students, covering everything from eco-conscious living to food, relationships, and organizing the dorm room.
CUSTOM PUBLICATION FEATURE FOR LEADING RETAILER - This is one of the features in this custom publication which dealt with nutrition, food preparation and healthy food choices.
CHILDREN'S CP 1 - Created for a major retailer and supporting brands, this parents' guide to BTS also included interactive kids' activities.
CHILDREN'S CP 2 - Created for a major retailer and supporting brands, this parents' guide to BTS also included interactive kids' activities.
BREAST CANCER CUSTOM PUBLICATION - This booklet was distributed in all Meijer stores during the month of October, Breast Cancer Awareness Month. It covered both prevention, diagnosis and treatment, including recipes for the Mediterranean Diet.
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Advertorials and Custom Publications - B2C
This is the opening spread of a feature on Key West-style cuisine and how you can prepare many of their indigenous recipes at home.
